Adidas has become an iconic company in the world of sportswear. Besides their sneakers, the Adidas logo has become a fashion statement unto itself, with the ubiquitous Adidas jumpsuits holding their own place in the culture. And being a large, successful company means that you can cater to specific markets without worrying about a drop in the bottom line. Towards this point, the Adidas pureBOOST Xpose is a neutral running shoe that’s geared to specifically fit a woman’s foot for superior comfort.
The pureBOOST Xpose features a “floating arch,” which takes into account natural foot movement and expansion of the upper during a run. Its cushioning is made of the proprietary boost™ technology, which provides maximum energy return with each step. This new midsole tech is three times more temperature-resistant than standard EVA foam midsoles, making it highly resistant to heat changes, lengthening the lifespan of the shoe in the process. The Boost™ technology is also highly responsive, as well. The STRETCHWEB rubber outsole adapts to natural foot movement during a run and provides much-needed flexibility when miles into a ride. This also adds to the overall durability and lifespan of the pureBOOST Xpose, which allows for runners to use this trainer for daily runs without worrying about wearing down its elements too quickly.
Coming in a standard length that’s specifically designed for a woman’s fit, it comes in a standard B width that’s ideal for medium-sized feet. A moderately priced running shoe, the pureBOOST XPose is also rather lightweight and comes in a number of attractive color schemes. Boasting of superior arch support for runners with high arches, the Adidas pureBOOST XPose is a stylish, comfortable trainer that will take you around the block, or mile after mile, in comfort and style.
Adidas has been making great sportswear for generations now, and focusing on the female-exclusive market has become a boon to its business, mostly because it has developed a great shoe that addresses the needs of this demographic without skimping on quality. In fact, the adidas pureBOOST Xpose is strong because of its specificity. Focusing on women, they delivered an excellent running shoe that will conform and develop along with the women that hit the road every day to hew closer to perfection. The adidas pureBOOST Xpose is a shoe for women that performs at the level women not only deserve but demand. Mile after mile, this is a shoe they can depend on to attain their goals and get to where they’re going, wherever that may be.